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- Zenoni e Colombi
Editorial Plan and Calendar: let's see the differences
Editorial Plan vs Editorial Calendar. We've all heard of them at least once, but do we really know what they are?
Copywriting, the important thing is to excite.
The work of the copywriter, although often considered only as the last and least important piece of communication, is actually a fundamental part of the message that one wants to convey (where by...
Keywords: what they are and why they are fundamental
A keyword is the set of one or more words that act as a link between the user's query on a search engine and the related results.
If your goal is to promote products, services and increase the awareness of your brand and therefore sell - and it certainly is - then you must know and be able to manage your company's Brand Iden...
How to make an ad hoc editorial plan
The Editorial Plan is a document useful for establishing the contents that will be published and shared with the target audience.
E-mail Marketing: what it is and why you need to use it
Email Marketing is a direct and non-invasive type of marketing that uses email to address buyers.
Case Success Story: why Zenoni e Colombi chose GILBI.CO and how GILBI.CO helped the company.
If you run a company, you may have been looking for an agency to best communicate your business.
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